Thank you to Rachel Stevenson, Head of Fundraising from Cork Simon Community, who joined our Irish Giving Index webinar this week, as our guest speaker.

The topic was “How effective is your Fundraising?” and during the webinar, we shared some topline fundraising insights from the latest Irish Giving Index quarterly report.

Fundraising costs experienced a significant drop, from an average of €0.32 in Q2 2019 to €0.16 in Q2, 2020, cost to raise €1 (when comparing costs by quarter). *

The Q2 report also shows a 28% year-to-date increase in total fundraised income from 2019. This increase was seen across the International, Social Services and Health subsectors and remains consistent with findings of monthly year-on-year increases.

Irish Giving Index Fundraised Income

Rachel explained how she used the Irish Giving Index in her day-to-day role:

• Planning – It gives context to Irish fundraising landscape, how Cork Simon is performing when compared to other nonprofits of similar size and type. It identifies growth opportunities – what are others doing well and what can we learn from them. Targets can be set and measured accurately and without bias.
• Case making – When the evidence indicates a change in direction is required, or in fact no change in strategic direction should be made, the Irish Giving Index, gives the facts to support the case being made. The senior management team can be confident knowing the facts presented, are well thought out and are evidence based, from an independent source. Are extra resources needed to achieve the achieve the growth potential and close the gap? The Index provides the evidence needed to support your case.
• Operational – Benchmark our activities against other organisations. What activities have the best return on Investment? Which fundraising methods deliver.

Rachel Stevenson, Cork Simon

Subscribers fundraising data is confidential and is only shared at a cumulative level with other subscribers, so all individual organisations’ data is private and not shared with others. The service is not available to anyone outside of the sector and only fundraising Irish nonprofits can subscribe.

Thanks also to everyone who attended our webinar. If you missed it, here is the webinar recording.

More on Irish Giving Index

If you would like to speak to Dennis O’Connor  please call 086 8162278.

*Source: Q2 2020 Report, Irish Giving Index

Here are some interesting findings from the latest Irish Giving Index Report (Q2, 2020).

The report shows a 28% year-to-date increase in total fundraised income from 2019.

This increase was seen across the International, Social Services and Health subsectors and remains consistent with findings of monthly year-on-year increases.

 

Another interesting finding for Quarter 2 2020 relates to Fundraising Costs:

Fundraising costs saw a substantial drop, from an average of €0.32 in Q2 2019 to €0.16 in Q2, 2020, cost to raise €1 (when comparing costs by quarter). Fundraising costs in Q1 had not seen this shock, which averaged at €0.31 in Q1, 2020 (Irish Giving Index, Q1 2020, Unpublished). 

The above are snippets of the Irish Giving Index quarterly report Q2 2020. Subscribers to this report will receive many more insights and bespoke reports relevant for their organisation and fundraising strategy. See how your fundraising team can benefit from Irish Giving Index.

Don’t forget to check out your Giving Ireland subsector’s webinar.

So far we have had fantastic level of engagement.

We started the series with Social Services and Local Development & Housing sectors, on our panel we were joined by Nichola Mullen, Head of Fundraising of Society of St Vincent de Paul, Tony Ward, Finance Director of The Wheel and Hugh Brennan CEO of O’Cualann Housing Alliance.

We then turned our attention to Education & Research sector and joining our panel was Shana Cohen, Director with TASC and Eileen Punch, from Trinity Foundation

Health was the next sector in the spotlight, our speakers included Michael Nason, CEO of CUH Charity and Tony Ward, Finance Director of The Wheel.

Later in the week we looked at International Development. Joining our panel was Richard Dixon, Head of Public Affairs with Concern and Audrey Jones, Head of Fundraising, Médecins Sans Frontières.

Sport  & Recreation was our next target subsector, we were joined by guest speaker Rachel Fallon-Langdon, Executive Director with Irish Sailing Foundation.

Our webinar on Religion is taking place on Thursday 19^th of Nov and we will be joined by Sharon Hearty, Communications & Development of The Sanctuary of St Patrick, Lough Derg and Eoin McBennett, Investment Manager with Quilter Cheviot.

The final webinar in this series of subsector analysis will be Arts, Culture & Media and our guest speaker will be Deborah Kelleher, Director with Royal Irish Academy of Music.

If you are interesting in joining any of the upcoming webinars or viewing any of the recordings of completed webinars please register on the Giving Ireland page.