Introducing the Irish Giving Index

The Irish Giving Index is the only nonprofit sector tool which tracks and analyses the Irish fundraising landscape and delivers verified insights straight to your inbox. This enables you to benchmark your fundraising performance against your relevant subsector and against organisations of the same fundraised income.

We provide reliable and evidence-based updates on trends across a variety of fundraising metrics, with the objective of helping your organisation make well-informed decisions. Understanding the drivers of these trends enables fundraising teams to develop longer-term effective fundraising plans.

Irish Giving Index logo

Q3 2023 Findings

Average cost to raise €1 was €0.26 

Average fundraised income per organisation was €1.69m

Subscriber income decreased by 7%

Why subscribe to the Irish Giving Index?

Benefits to the Fundraising Team:

  • Insights into the dynamics that make up the Irish fundraising landscape
  • Understand what is driving fundraising in Ireland
  • Detailed subsector analysis. How are your peers performing? How do you compare?
  • Insights into the mix of fundraising methods and how are they changing over time. What does fundraising actually cost?
  • Use these insights to expand what is working and identify what needs more focus.

Benefits to the Senior Management Team:

  • Be informed – Know what is going on in Fundraising in Ireland at a total sector level and then understand what is happening in your subsector
  • Understand the trends and recent changes in Fundraising in Ireland. Your organisation is then better prepared and more agile to adjust if needs be
  • With evidence-based facts on fundraising in your subsector, you can improve decision-making to drive more strategic fundraising strategies
  • Enable benchmarking to aid fundraising performance metrics.

Watch previous quarterly webinars for non-subscribers

What’s Included:

Unique Reports

Your organisation will receive 4 quarterly bespoke reports covering year-on-year and year-to-date changes in total fundraised income, fundraising methods, costs and mixes.

Quarterly Landscape Reports

Want a more in-depth look at the whole sector? We will also send you a quarterly report with a breakdown of findings by subsector and organizational size, as well as changes across gift and sponsorship levels and full-time equivalent fundraisers.

Monthly Income Reports

Monthly income reports measure fundraising income trends. Over the last 12 months, we have been tangible benefits of having this data to hand, considering how fast the environment of giving is changing around us.

Understanding the Landscape and Your Place in it

Find out where your performance ranks among your peers across key metrics. What is working for others? What can you learn from them? How effective is your fundraising strategy?

Your Partners in Fundraising

Need more insight? How can these findings translate into actionable efficient fundraising strategies? Our Consulting & Research Team is on hand to help. Just ask.

Subscriber Webinars

Attend our Quarterly webinars for subscribers only, where we go through the findings and insights from the latest report.

How it works

Participants submit fundraising details confidentially to 2into3. On a monthly basis, this includes: fundraised income by method. On a quarterly basis, covering fundraised income, costs, gift levels, and full-time equivalent fundraisers.

All data is then amalgamated and analyzed by our fundraising experts. The findings are presented at a total sector level and then drilled down, by subsector and organizational size. The quarterly report visualises the insights, with concise commentary only where needed, making it an easy to digest insight into fundraising in Ireland today. Monthly reports are a snapshot of the month’s topline income figures.

Profile of the Index

The Irish Nonprofit sector is made up of over 33,000 nonprofit organisations, which work in varying capacities across the country. The sector draws in 1.24bn in fundraised income annually. 

With the data provided by current subscribers, the index tracks approximately 15% (+100 million) of total fundraised income in the ROI. We offer direct benefits to all subscribers that join, releasing frequent and exclusive insights into the ongoing trends in the fundraising landscape.

Selection of Subscribers to Irish Giving Index

Would you like to arrange a Learning session?

We all know knowledge is essential for good decision making, let us show you how the insights from Irish Giving Index can help your organisation and fundraising team, with a learning session.

Our Head of Fundraising, Rob Foley, is delighted to offer you a learning session over zoom, to demonstrate the benefits of The Irish Giving Index. You can call Rob on 086-032-7935.

Rob Foley 2into3


Members of The Wheel, Dóchas and Charities Institute Ireland can avail of 10% discount on your annual subscription.

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